woman and toothpaste The subconscious impact of a white smile is radiant health, happiness, warmth and invitation. This phenomenon has been reinforced with the spread of American culture worldwide, where an especially white smile has even been coined a “Hollywood smile.” Today brighter, lighter, whiter teeth have become a norm. Tooth whitening by bleaching is a successful, conservative, relatively inexpensive and safe alternative.


Teeth whitening done in a professional dental setting is a safe, effective way to brighten your smile. It’s also perhaps the most economical cosmetic dental procedure. Depending on the whitening method you choose, results can be dramatic: in-office whitening, for example, can lighten teeth three to eight shades in a single hour.
Professionally supervised teeth whitening will work faster, and protect sensitive gums and tooth-root surfaces better, than over-the-counter whitening products. Having an oral exam before you begin any whitening process is an important first step to make sure your tooth discoloration is not the result of a dental condition in need of treatment. Also, please be aware that it can be risky to have whitening solutions applied to your teeth by untrained personnel in shopping malls. If you have any questions about which whitening method would be best for you, talk to us first.